{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 170: Emotional Selling...","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ba086fc2\"></iframe>","width":"100%","height":180,"duration":1658,"description":"Boom, what's up guys? This is Steve Larsen, and this is Sales Funnel Radio.   Today we're gonna talk about why selling is emotional, and how you can take advantage of that ethically in your own business.   I've spent the last four years learning from the most brilliant marketers today, and now I've left my nine to five to take the plunge and build my million dollar business.   The real question is how will I do it without VC funding or debt, completely from scratch? This podcast is here to give you the answer.   Join me and follow along as I learn, apply and share marketing strategies to grow my online business using only today's best internet sales funnels.   My name is Steve Larsen and welcome to Sales Funnel Radio. What's up guys?   Hey, I'm excited for this, okay. This episode comes to you today... Okay, the next two or three episodes that I've done are things that I've been ripping from other places, and I think you're really gonna enjoy it.   This one's a Facebook Live that I did. There are a few people - really, really sad... I don't know if they're sad or mad, or they're fighting me, for whatever reason, on the fact that selling is emotional.   What I want you to understand is that there are three different phases in the sale cycle. There's the marketing phase. There's the selling phase, and there is the closing phase.   If you are not getting the cash you want to, but you're still closing people, it's 'cause you don't know how to close.   I'm gonna walk through and share with you guys why selling is emotional and what you're doing in the brain.   I don't know how you can get good at marketing, selling, or being a salesman without learning about psychology - actually learning about the brain and what happens there.   We are all different people, yes, but we still have a brain that very much comes from the same kind of area -  we have the same kind of tendencies, okay?   And so, what's cool about that is as soon as you learn the patterns of how to actually...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}