{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Hummingbird Effect with Wendy Coulter","title":"You've Got to Feel it - Ashley Selzer","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/bb9fa27d\"></iframe>","width":"100%","height":180,"duration":2708,"description":"Join Wendy, President of Hummingbird Creative Group, as she discusses the power of authenticity in branding with Hanna Jernigan and guest Ashley Selzer. Ashley shares her journey from owning furniture stores to franchising Wallaby Windows and Doors. Learn how small innovations and being true to oneself can lead to significant business transformations. Ashley also talks about the impact of social media presence, community involvement, and overcoming the pressure to be perfect. Discover invaluable insights on navigating business challenges and staying connected with your community.\n00:00 Introduction to Hummingbird Creative Group\n01:00 Meet the Team: Wendy, Hanna, and guest, Ashley\n02:27 Fun Facts and Personal Stories\n05:16 Ashley’s Journey: From Furniture to Windows\n09:36 The Hummingbird Effect in Marketing\n12:47 Embracing Authenticity in Branding\n17:51 Handling Criticism and Staying Authentic\n21:08 Applying Lessons to Broader Marketing Strategies\n23:11 Authenticity in Business\n23:23 Adapting to Change\n24:09 Innovation and Experimentation\n24:58 The Impact of Social Media\n30:31 Networking and Community Engagement\n33:58 Rebranding and Recognition\n40:16 Finding Passion in Business\n43:32 Conclusion and Contact Information","thumbnail_url":"https://img.transistorcdn.com/TXsTjoYHB9q-m5_2W-iq0xrfxAe-8OL-Yc4QYPOoZao/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iMzFk/MWE3NWNkNWY2NWQz/OWY5YzNjMzk0Y2Uz/YmZlYy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}