{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Streamlined Solopreneur: Solo Ops to Stop Doing Everything Yourself","title":"Why I'm Going All-In on Long-Form Content","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/be062f07\"></iframe>","width":"100%","height":180,"duration":1685,"description":"What do you get when you follow the pack instead of doing what’s best for you? A bad content strategy. A year ago, I decided to focus on short-form content because I saw all the “thread Bois” doing it and thought it would help my business. \nIt didn’t. But luckily, you can course-correct your strategies. And thanks to some key talks and inspiration from CEX and Craft+Commerce, I’ve decided that long form is the best strategy for my business (and probably yours, too). \n\nGet the top takeaways, show notes, and transcript at https://howibuilt.it/322","thumbnail_url":"https://img.transistorcdn.com/nq_pjlsCtf_gZsZgJt2zE_K-ctRxRghMx5yw__A5N-k/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ZGI4/ODM5MTFiNWEwYTVk/YTA0NGI0ZDA1NzM1/MWY4ZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}