{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The NIL Divide","title":"Division III Cheer and the Marketing Approach ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c012e9d1\"></iframe>","width":"100%","height":180,"duration":740,"description":"Host Bailee Nolan is joined by Katie Anne McKenzie and Lilly Highfill, both spirit and competition cheerleaders at Piedmont University. McKenzie and Highfill turn to their majors to discuss the marketing side of NIL. ","thumbnail_url":"https://img.transistorcdn.com/uQlZ5ESckZizDUvbPqGo0SZr7rR7D6X_ae_t-_mKSKc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wZDBm/ZmFiNTJmOGE1Mjcz/NjQxYTg0ZWU3ZWMw/NThkNS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}