{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The EO Visionary Voices Podcast","title":"A Guide to Transforming Your Business with Custom Merchandise with Greg Kerr","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c10811ed\"></iframe>","width":"100%","height":180,"duration":2155,"description":"Summary\n\nGreg Kerr, owner of Alchemy Merch, discusses his role in creating fully custom merchandise for independent artists, brands, and licensed properties. He emphasizes the importance of creating intentional and high-quality products that align with a brand's vision and values. Greg shares his experience in hiring and managing a team, implementing EOS principles, and setting quarterly goals. He also highlights the value of enamel pins as a versatile and customizable product. Greg's elevator pitch is to stop making terrible products and make better merch.\nKeywords\n\ncustom merchandise, independent artists, brands, licensed properties, intentional products, high-quality, hiring, managing, EOS, quarterly goals, enamel pins\nTakeaways\n\nCreate intentional and high-quality merchandise that aligns with a brand's vision and values.\nHiring and managing a team is essential for business growth and sustainability.\nImplementing EOS principles can help structure processes and improve team collaboration.\nEnamel pins are a versatile and customizable product that can be used for branding and personal expression.\nStop making terrible products and make better merch.\n\n\nSound Bites\n\n\"Stop making terrible products, make better merch.\"\nChapters\n\n00:00\nIntroduction and Passion for Music\n03:23\nStarting Alchemy Merch and the Journey\n09:28\nThe Challenge of Hiring and Delegating\n12:24\nImplementing EOS and Scaling the Business\n15:59\nStructuring Processes and Using Rocks\n24:00\nCreating Unique and Intentional Products\n32:02\nContacting Alchemy Merch and Elevator Pitch","thumbnail_url":"https://img.transistorcdn.com/tJX23dkPirOW6K_oh8xP1lkkJcnNG_3-x3vhdExG6ZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kMDFi/ZjJlMzU1YzFkOWE3/ZTBkZjQ0OWE4NGRh/NzI0My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}