{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Undefeated Underdogs","title":"Ben Putano - Writing is a meta-skill every founder should focus on!","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c19c3446\"></iframe>","width":"100%","height":180,"duration":3449,"description":"👉🏼 About the Guest:Ben Putano is a CEO and book publisher for entrepreneurs and innovators at damngravity.com and a writing coach at Great Founders Write - a 5-week, cohort-based course that helps entrepreneurs build a consistent and confident writing habit. He is also the author of  'Great Founders Write' and merchant of big ideas.👉🏼 About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.👉🏼 Description:Listen in as Sharath and Ben discuss building a writing habit, the process of making a book happen, and the trademarks of being a writer.Timestamps:0:00 | Episode highlight1:08 | Intro to Ben Putano2:44 | The process of writing a book5:20 | How Ben figured out writing was his path forward6:58 | How to identify as a writer10:00 | Finding your niche as a writer12:53 | Ben's entry into publishing14:48 | How to turn a book into reality18:04 | How Ben's cohort and Damn Gravity helps founders write21:06 | What are the variables that make a book successful?25:28 | Ben's Writing Framework: ABC-12329:18 | Examples of great copywriting for founders32:04 | Copywriting vs book writing36:07 | Reasons to join a writing cohort for founders40:00 | The focus of Ben's writing cohort, \"Great Founders Write\"46:50 | Tips for founders to make writing a part of their daily routine53:16 | Why is writing important for founders?55:20 | Closing thoughts👉🏼 Resources mentioned in the pod:Shoutout.soGreat Founders Write:...","thumbnail_url":"https://img.transistorcdn.com/fPNBnwO3rpJLKUKLTI4S0zQyoEJKk9soHfZbjuJQOaM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMzODA4LzE2ODEz/MTk1MDUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}