{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Digital Handshake","title":"Building a Surgical Brand Before Day One with Dr. Liz Malphrus","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c1a5ae62\"></iframe>","width":"100%","height":180,"duration":1062,"description":"What does it take to build a powerful personal brand before you even finish residency?On this episode of The Digital Handshake, host Scott Jorgensen sits down with Dr. Elizabeth Malphrus, a rising plastic surgeon completing her residency at Penn, who has already built an impressive social media presence with over 30,000 followers.","thumbnail_url":"https://img.transistorcdn.com/ON9MR92AdFFx5A8onxiUjap1y_1IyKcWVzqmgUV75lU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yNWM5/MWY2MmNhNDcwZjgw/N2I3N2M5MDQwNTdl/NzU0ZS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}