{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"NC Tweener Talks","title":"Written Word Media's Ricci Wolman on Immigrating to the US, Entrepreneurial Freedom, and the Paradox of Choice","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c1b1ab2a\"></iframe>","width":"100%","height":180,"duration":5048,"description":"From her upbringing in Johannesburg, South Africa, to a career spanning Wall Street, an Ivy League MBA, and the early days of e-commerce, Ricci Wolman’s journey is a all about problem solving, resilience, freedom, and...the paradox of choice? As the CEO and co-founder of Written Word Media, she has built a bootstrapped and profitable business by solving a problem her own mom faced: book discovery in a crowded market.Tune in to hear:Ricci's immigration story from South Africa to the US and the culture shocks she faced along the way.Why she left a lucrative Wall Street job after 9/11 to pursue a more impactful career in microfinance.How her experiences at The Body Shop and Lulu Publishing laid the groundwork for her own entrepreneurial venture.The origin story of Written Word Media, which was inspired by her mom's self-published book and a realization about the \"paradox of choice\" on Amazon.Why the generous Amazon affiliate program in its early days acted as an unintentional seed fund for the business.The unique two-sided marketplace model that matches authors with hyper-personalized email newsletters for readers.Ricci's philosophy on \"private barometers of success\" and why bootstrapping allowed her to build a business aligned with her core values.Her passion project, The Flop.ai, a newsletter dedicated to demystifying AI and helping people overcome their fear of new technology.Her advice for young founders, including why it's okay to take risks and the value of a strong local community.Where to Find Ricci Wolman:LinkedIn: https://www.linkedin.com/in/ricciwolman/Written Word Media: https://writtenwordmedia.com/The Flop.ai: https://www.theflop.ai/Where to Find Scot Wingo:LinkedIn: https://www.linkedin.com/in/thescotwingo/Tweener Times: https://www.tweenertimes.com/X: https://x.com/scotwingoIn this episode:(00:04:00) Ricci’s immigration from Johannesburg, South Africa and the major culture shock of moving to the US.(00:11:00) Her path to Wall Street, working as an...","thumbnail_url":"https://img.transistorcdn.com/UEzoK7N1siD9YRaSVBWfZ8B3suSS2aonEIZ5NwBH1Gs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NjBh/YWVhZTA4ZTUyY2Fl/MDdhNzQwZWFhNDI4/MDc3Zi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}