{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce On Tap","title":"DeWalt's Mexico Factory Still Doesn't Qualify for USMCA","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c1bd5d7e\"></iframe>","width":"100%","height":180,"duration":3144,"description":"DeWalt operates a fully vertically integrated, 500,000-square-foot factory in Reynosa, Mexico, and by the company's own account, less than a third of what it makes there qualifies for USMCA's duty-free treatment. Aaron Alpeter and Hugh Dixson, founder and CEO of the supply chain integration platform Switchboard, break down why Regional Value Content, not final assembly location, decides USMCA qualification, and what that means for any brand weighing a move to Mexico.\nHugh Dixson is the founder and CEO of Switchboard, a Sydney-based supply chain integration platform connecting ERP, warehouse, and transportation systems.","thumbnail_url":"https://img.transistorcdn.com/wnAqx4kSc44rvinPQKoXfUdJEYTnM0g-Kvm15K6WfNw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YWIx/OGMwNDI3NmYxY2Rk/NGJmNDA2MmUzZjVi/ODUyOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}