{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"BFCM 2020 Lessons: The Dos And Don’ts To Inspire Your Next Campaign Any Time Of Year #85","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c20dd7f0\"></iframe>","width":"100%","height":180,"duration":358,"description":"Black Friday Cyber Monday campaigns can inspire your marketing strategy all year long (yes, and get you thinking about your BFCM plan for 2021). That's exactly why Ben is sharing examples from 4 brands on today's episode. From mission-driven initiatives, to frequency of emails, to exclusive products, these dos and don'ts will help you create killer marketing campaigns no matter what time of year it is.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}