{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Dave Gerhardt Show (from Exit Five)","title":"Tips To Do Marketing The Sales Team Loves (Live Q&A)","html":"","width":"100%","height":180,"duration":3363,"description":"This episode is from a live \"Marketing Sells\" Q&A session hosted by the team at Clearbit focused on questions about aligning sales and marketing teams featuring Dave, Colin White (Head of Demand Gen., Clearbit), Tara Robertson (Sr. Manager, Demand Gen., Chilipiper) and Matt Ferriss (Sr. Director, Enterprise Sales, Bombora). This conversation these questions below:\nHow can you get buy-in from leadership to be closer aligned to revenue metrics? (Pipeline, Revenue etc)\nDuring planning season (quarterly/yearly), how closely should marketing/sales work together to get to the number?\nWhat cadence is ideal for Sales and Marketing teams to meet?\nBest way to deliver feedback between Sales and Marketing?\nTop tips on creating great sales<>marketing alignment?\nWhat are the top marketing materials/documentation that Sales teams actually care about?\nHow should marketing teams contribute to cold outbound efforts?\nWhat do the best sales reps do before and after every meeting? How can marketing help?\nWhat strategies and tactics can Marketing & Sales use together targeting Enterprise accounts?\nWork in B2B marketing? Join 3,000 marketing pros in the private Exit Five community at exitfive.com\nThis episode is brought to you by Demandwell: https://www.demandwell.com/\nDemandwell is the best SEO solution for B2B SaaS marketers. They’ve helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus’s make organic search their number one source of demos\n\nHere’s how it works:\nResults: Demandwell is built for driving the outcomes that b2b marketers care about - demand, traffic, leads, and revenue. \nEase and control: Junior team members can follow recommended steps in the platform, while experts can customize and maintain full control over their work. \nSpeed: With everything in one platform, Demandwell helps you crank out content that ranks and drives leads in minutes rather than hours. \nSEO expert or not, you should give Demandwell a try, and...","thumbnail_url":"https://img.transistorcdn.com/qp2EGyx49zNMpcn-IwZXI3v-kD3r0QUel9Kwnpr1jPQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zMzlh/ODVjZDNmNjY4Mzli/MTFlNzMxZDI4ZmJm/Yzc1MC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}