{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Underdog Ecom Podcast","title":"Unscalable Things + Micro Content Creators","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c2919d92\"></iframe>","width":"100%","height":180,"duration":2436,"description":"In this episode, We dive into the \"Hudson Method\" of paying micro-creators for high-volume ad creative and debate whether the strategy is a content unlock or a cash-flow landmine for smaller brands. \nWe also unpack the hard truths about enforcing wholesale minimums and why siloing your audience into dead Facebook groups is a community-building trap. \nTune in to find out why rolling up your sleeves to do unscalable, in-real-life things might be the ultimate key to staying alive in today’s e-com landscape.\n📢 Enjoyed the episode?\nThanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.\n💬 Join the Conversation:\n• Jack on X: @jackinprogress\n• David on X: @austriker27\n📩 Got feedback or topic ideas?\nLeave a comment or email us at underdogecom@gmail.com\n🌎 Join the Underdog Ecom Community:\nApply here → underdogecom.com\n🎧 More from Underdog Ecom:\nWebsite: https://underdogecom.com\nPodcast: https://podcast.underdogecom.com","thumbnail_url":"https://img.transistorcdn.com/hPrj26K6gPcQgaWUanZY_dAT2LZFKszgNtiJZ9xzw9w/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jNTdj/ZWZjYzg5NzAyZGRi/ODQ4MDEwMTI0MTQ4/ZjlkOS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}