{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Fatrank Podcast","title":"Decision Engine Optimisation Case Study: How Uniplay Won a £23k Playground Project","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c2ff7dbc\"></iframe>","width":"100%","height":180,"duration":430,"description":"James Dooley and Kasra break down how Decision Engine Optimisation and AEO helped Uniplay win a £23,400 school playground project despite being the most expensive quote, because ChatGPT judged them the best value and best fit.","thumbnail_url":"https://img.transistorcdn.com/I8dT7s8i3HPaaESxK7DcQU5Ik5KXuXkGa7SCAcDMTps/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OTcw/YWFiMGZkOWViM2Fh/Njc3NjA2NzdlMWQ4/OGQ3My5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}