{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Food Chained","title":"Starting a Beverage Company w/ Vasa Martinez ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c64df168\"></iframe>","width":"100%","height":180,"duration":1819,"description":"In this episode, Vasa steps aside from the host seat and serves as the guest...GUEST. Kane Lewandowski reached out to Vasa with several great questions on LinkedIn. So Vasa decided to turn his answers into an episode of Food Chained. \r\n\r\nSome of the questions:\r\n• How much does it cost to start?\r\n• How do you get into retailers?\r\n• Where do you create products?\r\n• How does it get manufactured?\r\n• What are some cautionary tales someone like me should watch out for?\r\n• I understand that when it comes to software you want a minimum viable product, does a similar idea apply with CPG?\r\n• And more! ","thumbnail_url":"https://img.transistorcdn.com/8UpWNFbL-sC0_t377VEHLD-litQr6mj5l3Y9EhCucB8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI4OTU3LzE2ODE0/ODE5NjUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}