{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Endurance Coaching Business Podcast","title":"Who Controls Your Coaching Brand?","html":"","width":"100%","height":180,"duration":791,"description":"In this episode, we dive into how major endurance coaching platforms, like TrainingPeaks, often overshadow coaches' individual brands. We explore the impact of platform-centric interactions on athlete loyalty and how these dynamics can influence the coach-athlete relationship. Discover how you can elevate your coaching business above the noise and ensure your brand is always front and center.\nKey Points:\nThe challenge of brand visibility for coaches on major endurance coaching platforms like TrainingPeaks.\nHow TrainingPeaks' business model often prioritizes its brand over individual coaches.\nExamples of platform-centric athlete interactions, like login screens, notifications, and content discovery.\nHow the marketplace model of TrainingPeaks positions coaches in direct competition with each other and with the platform itself.\nComparisons to other professional industries where service providers can build and maintain their brand.\nThe benefits of using Training Tilt for custom branding, including branded apps, custom domains, and removing platform competition.\nHow Training Tilt allows coaches to take control of their brand presence and elevate their business.\nYou can read the full blog here\nYou can watch the video version here\nTraining Tilt is an all in one coaching and e-commerce platform that helps coaches get better results for the clients and their businesses. You can learn more about Training Tilt here","thumbnail_url":"https://img.transistorcdn.com/hoArdQvnejs5SsAVUt-rzfA1jCLNOpd39DmkUY3NhIE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM5MjYxLzE2Nzc1/MjczMzgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}