{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Bootstrapped Digest with Ashley Baxter","title":"Should you build a product for a user segment you're not a part of?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c814f6b7\"></iframe>","width":"100%","height":180,"duration":771,"description":"A podcast listener emailed me the question, \"Would you build a product for a user segment that you're not a part of?\". I’ve built a product for an audience I knew nothing about before moving into a user segment I’m more familiar with. In today's episode I share my experience on both sides and my argument for building a product for a user segment you’re a part of (or familiar with).","thumbnail_url":"https://img.transistorcdn.com/UnmRVGnzYb6sM1WXwDMZ7A9GjAbZWbS9NQ-Glw-dze8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMzLzE2NTY1MTY3/NDUtYXJ0d29yay5q/cGc.webp","thumbnail_width":300,"thumbnail_height":300}