{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Uncommon Brands","title":"From emergency medicine to startup founder, Dr. Elizabeth Clayborne, Nasaclip","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c8ec9eef\"></iframe>","width":"100%","height":180,"duration":2410,"description":"Dr. Elizabeth Clayborne is an emergency physician and the CEO and co-founder of NasaClip, a hands-free, mess-free medical device designed to treat nosebleeds anywhere. \n\nIn this episode, she shares the story and decade-long journey behind creating an intuitive product that shifts care out of the crowded emergency room and directly into the hands of everyday patients and caregivers.\n\nThey discuss the biomechanical realities of nosebleeds, the tactical pivots of launching into high-volume B2B channels like schools and athletic programs to feed D2C demand, and the distinct challenges of fundraising. \n\nThis episode is packed with insights for medtech innovators and early-stage entrepreneurs.\n\nWhat we covered:\nThe clinical origin of NasaClip\nIdentifying critical consumer pitfalls in treating nosebleeds and engineering a revolutionary solution.\nThe strategy behind targeting a beachhead B2B market to build consumer word-of-mouth validation.\nUsing consumer feedback to design better, more profitable product variations.\nTactical advice on fundraising and building early in-house teams.\n\nNasaClip Links:\nWebsite: https://www.nasaclip.com/\nInstagram: https://www.instagram.com/nasaclip/\nFacebook: https://www.facebook.com/NasaClip\n\nParker Nash Links:\nWebsite: parkertnash.com\nLinkedIn: Parker Nash","thumbnail_url":"https://img.transistorcdn.com/rqK0nk6Mp10QG2x-dto6NB2q6ig2iitZ26jaxSutOcU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jMWIx/MmZkYjI2MGU0ZmQ2/NTIyMTUxMmE3ZTQ5/MmUxMC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}