{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The 1% Edge","title":"E71 - BREAKING THE SILOS OF SALES AND PRE-SALES | Art Fromm","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/c98f7ea2\"></iframe>","width":"100%","height":180,"duration":1921,"description":"In this episode, Carlos Nouche and Art Fromm discuss the critical relationship between sales and pre-sales teams, emphasizing the need for collaboration and breaking down silos. They explore the distinct roles of sales and pre-sales, the importance of discovery and qualification in the sales process, and how building trust can enhance client relationships. Art shares insights from his experience in sales enablement and highlights the necessity for continuous improvement in both sales and pre-sales roles to achieve success in B2B environments.TakeawaysSales and pre-sales must work together seamlessly.Understanding roles is crucial for effective collaboration.Discovery and qualification are key to successful sales.Sales engineers are often more trusted than salespeople.The best demos are those that are not needed.Continuous improvement is essential for success.Building trust enhances client relationships.Pre-sales should be involved in the discovery process.Effective communication is vital for sales success.Sales and pre-sales roles are interdependent and should be aligned.Connect with Art Fromm - https://www.linkedin.com/in/artfromm/- Carlos and the 1% Edge TeamConnect with Carlos Nouche on LinkedIn: https://www.linkedin.com/in/cnouche/Visit Carlos Nouche’s website here: https://carlosnouche.com/Listen to The 1% Edge on these podcast platforms: Spotify: https://open.spotify.com/show/5DXOsN1j0AEjNPoJ68Fnq2Apple Podcasts: https://podcasts.apple.com/us/podcast/the-1-edge/id1814316904Amazon Podcasts: https://music.amazon.com/podcasts/19ea92c1-349b-493f-9646-30be896ab263/the-1-edge#AI #artificialintelligence #businesstechnology #humanelement #adoption #futureofwork #productivity #BusinessLeadership #ExecutiveDevelopment #SalesStrategies #ProfessionalGrowth #ProductivityTips #CommunicationSkills #FutureOfWork #AIinBusiness #Resilience #ContinuousImprovement #Mentorship #LeadershipMindset #BlueRidgeBusiness #BusinessGrowth #WorkLifeBalance #CareerSuccess #TeamBuilding...","thumbnail_url":"https://img.transistorcdn.com/rgoPozmqxOquZFiN7K2reWwvAKCexa9oxlrwdQazAHg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mZWQ4/Y2U4MjVmZWQ3MDJj/MWY2NDQ0MTMxYjdh/MGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}