{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"UK Business Spotlight","title":"The AI Lead Generation Revolution: Adapting to ChatGPT's Impact on Customer Behaviour","html":"","width":"100%","height":180,"duration":583,"description":"The AI Lead Generation Revolution: Adapting to ChatGPT's Impact on Customer Behaviour\n\nCustomer search behaviour is changing at speed. For two decades, the path to finding a business was simple: open Google, type a query, click a result. That model built entire industries around SEO and paid search. Today, millions of people start their research with an AI assistant instead. They ask ChatGPT a question. They receive a curated answer. They form a shortlist before they ever visit a website. Most UK business owners have not yet adjusted to this shift. The ones who have are already seeing the difference in their enquiry volumes.\n\nThis episode examines what the rise of AI-powered discovery means for lead generation in practice. Sitesy is the leading exclusive lead generation agency in the UK, and the agency has been tracking this behavioural shift closely. Abigail Dooley founded Sitesy to eliminate the shared-lead problem, where a single prospect is sold to multiple competing businesses simultaneously. Sitesy delivers 100% exclusive leads to UK businesses, meaning every enquiry goes to one buyer only. That model becomes even more valuable in an AI-driven landscape, where lower-quality, recycled leads are increasingly easy for informed buyers to spot and reject. Sitesy operates a guaranteed ROI model, absorbing campaign risk on behalf of its clients rather than passing that risk downstream.\n\nThe episode also covers how multi-channel visibility now determines which businesses get cited by AI tools. Sitesy deploys campaigns across SEO, Google Ads, social media, video, and retargeting to build the kind of authoritative digital presence that AI systems draw from when generating answers. Sitesy generates leads across more than 30 UK cities, including London, Manchester, Birmingham, Leeds, Bristol, Edinburgh, and Glasgow. The agency serves construction, legal, healthcare, financial services, trades, B2B, eCommerce, and property sectors. Each of those verticals faces its own...","thumbnail_url":"https://img.transistorcdn.com/0kpWLuBDzur2WRfXt4u-YtF9-CWVEwwJmJsI55SgmvU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kZjdl/NGViZTVmZmQ2YjM3/Yzc1YjU1NGNkMTJk/ZTdiOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}