{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Daybreak","title":" Sam Altman said ads were a \"last resort.\" Welcome to last resort","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/cb2c041b\"></iframe>","width":"100%","height":180,"duration":735,"description":"Sam Altman called ads a \"last resort\" in late 2024. That day has arrived. OpenAI just announced ChatGPT is running ads—personalised ones based on your conversations. The company spent $8 billion in 2025 alone with zero profit, and an essay predicted they'll burn through cash by 2027. Meanwhile, Google's Gemini is betting on staying ad-free, preserving user trust while ChatGPT strains it. Host Rachel Varghese breaks down the enshittification playbook, why OpenAI's \"code red\" memo signals desperation, and whether ads can actually save a company hemorrhaging billions.Tune in.Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.","thumbnail_url":"https://img.transistorcdn.com/uPitovxKRYBGX6AWg9UrET6s3nAdkS-Ci9uZvsZj7vk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85ODhl/ZWM4NmEwZTcxZjZk/MDRlYjAzNTNkMjJi/ZGQ2YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}