{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The GEO Show","title":"Your AI Visibility Numbers Are Probably Wrong","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ccc8581e\"></iframe>","width":"100%","height":180,"duration":1880,"description":"Welcome to Episode 62 of The GEO Show, the daily podcast on Generative Engine Optimization: how brands earn visibility, mentions and citations inside AI answers.\nIn a new two-host format, Paris Childress, founder of Hop AI and co-founder of GEOforge, is joined by Simon Yong of Question.Marketing to debate the themes that keep coming up in GEO, starting with a big one: are your AI visibility numbers even reliable?\nIn this episode:\n📊 Is AI visibility measurement flawed?\nMost tools Paris saw at brightonSEO run one prompt check per day. LLMs are probabilistic, so a reliable share of voice needs deep sampling and a confidence interval.\n🎯 Citations vs recommendations\nThere's an infinite long tail of prompts, and being cited isn't the same as being recommended, or chosen. Plus: ChatGPT links losing their referral data.\n🛡️ AI reputation management\nWhen AI repeats negative PR, it's harder to untrain than burying a bad Google result. Now is the window to shape how AI understands your brand.\n🙋 The simplest attribution method\nAsk every new customer how they heard about you, and list ChatGPT, Gemini, Claude and Google AI Overviews as separate options.\n🤖 Will AI agents make GEO obsolete?\nPersonal agents, brand sales agents invited into conversations, and what ChatGPT Ads could become.\nGuest: Simon Yong, Question.Marketing (https://question.marketing)\nSubscribe to The GEO Show on Apple Podcasts, Spotify or YouTube for a new episode every day.\n💬 Question: How does your team measure AI visibility today?\nWatch on YouTube: https://youtu.be/cXYKw_XCCx0","thumbnail_url":"https://img.transistorcdn.com/7cDHOTKwTPJbamMzkSU5XMeYqbfRSPk5nMQ6zhbTeaI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kY2Ri/MGIyZjViNzJiODc5/ZGM5MmJhYmE4NmYx/MTVhYy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}