{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Profits on Purpose","title":"Your Distributor Isn't Trying to Screw You. That's Actually the Problem | Socratic CPG | John Henry Behrens","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/cdc5fd3e\"></iframe>","width":"100%","height":180,"duration":2299,"description":"How Does Your Brand Stack Up? Download our FREE eCommerce Hidden Profit Audit Template here: https://www.futurereadycfo.com/hidden-profit-audit-free-template\nJohn Henry Behrens spent years writing the deduction policies at KeHE, then had to live inside them once he moved to the brand side. In this episode he explains why your distributor should be understood as a bank rather than a box mover, why roughly nine and a half out of every ten deductions on a statement are legitimate, and how to tell the difference between a fee worth disputing and one worth leaving alone. He also shares how founders can turn a distributor's sales team into a free extension of their own, and a real example of a brand that grew a third of its business this way.\nWhy your distributor should be treated as a bank, not a box mover\nThe real reason behind most deduction statement charges\nHow to tell a legitimate deduction from one worth disputing\nTurning your distributor's sales team into a free extension of your own\nConnect with John Henry on LinkedIn: \nhttps://www.linkedin.com/in/johnhbehrensiii/\nI hope you enjoyed this episode!\n Give it a like, share, and subscribe to not miss the content coming your way weekly.\n – Nate and the Profits on Purpose podcast team\nConnect with Nathan Littlewood on LinkedIn: https://www.linkedin.com/in/nathanlittlewood/\nVisit the Future Ready CFO website here: https://www.futurereadycfo.com/\nJoin the Future Ready Newsletter here: https://www.futurereadycfo.com/newsletter\nListen to Profits on Purpose on these podcast platforms: \nSpotify: https://open.spotify.com/show/1h3U1cG0zhaSwqa8f2UFXI\nApple Podcasts: https://podcasts.apple.com/us/podcast/profits-on-purpose/id1826982087\nAmazon Podcasts: https://podcasts.apple.com/us/podcast/profits-on-purpose/id1826982087\n#profitsonpurpose #nathanlittlewood #futurereadycfo #financeleadership #cfoinsights #purposeledbusiness #scalingforimpact #financialstrategy #purposeledprofit #missiondrivengrowth #sustainablebusiness...","thumbnail_url":"https://img.transistorcdn.com/_cxG7RO1ZcnYwGXI1jP4ZK-pmU86wobwOhFfT9k5yjU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYTEz/MDg5MzFhZjJlMzkw/MDkxNDRlYzkyNWQx/ZGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}