{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"But First, Principles!","title":"SE02E23 Everyone Says Focus, She Did the Opposite | Susan M. Jamieson","html":"","width":"100%","height":180,"duration":2999,"description":"Today’s Guest: Susan M. Jamieson of Bridget Beari DesignsDon’t forget! Like – Comment – SubscribeGuest Links:[https://www.linkedin.com/in/jamiesonsusan/](https://www.linkedin.com/in/jamiesonsusan/)This Episode:In this conversation, Susan M. Jamieson, Founder & Principal at Bridget Beari Designs, shares her journey through the interior design industry, highlighting how intuition, creativity, and resilience shape entrepreneurial success. She discusses the importance of trusting your instincts, building strong client relationships, and navigating the realities of business challenges. Susan explores the balance between creativity and strategy, emphasizing leadership, team dynamics, and the value of hiring the right people.She also dives into business diversification, why going beyond traditional advice can unlock new opportunities, and how her retail store complements her design work. Susan shares insights into color psychology, the growing role of AI in design, and why human touch remains irreplaceable. She reflects on the importance of service as a core driver of profitability and how personalization is shaping the future of interior design, especially in evolving spaces like rentals. She closes by emphasizing growth through experience, community involvement, and the ongoing evolution of both business and personal creativity.Key TakeawaysTrust your instincts when executing your business visionDiversification can create new opportunities despite conventional adviceBuilding a brand can be more valuable than personal brandingStrong client relationships are built through trust and repeat businessGiving back to the community is a vital part of businessMistakes are inevitable but manageable with the right mindsetCustomer service is essential for long-term successLeadership requires understanding multiple business functionsHiring the right team is critical to growthBalance creativity with strategic thinkingThe book is aimed at homeowners, especially first-time buyersColor...","thumbnail_url":"https://img.transistorcdn.com/1td8dNmsNQNq9c225exsZB0blzzI70DhNoYSzRiOs-A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MDg0/NDIyZWVmMTcxNGUx/NmMyYmU1ZmQwZjJh/MjY2My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}