{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Back on T-R-A-C-K","title":"Aileen Casmano: Say Goodbye to Fear, Uncertainty, and Doubt in our marketing messaging","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ce15e107\"></iframe>","width":"100%","height":180,"duration":2998,"description":"Let's stop using Fear, Uncertainty, and Doubt in our marketing messaging. Aileen Casmano, Demand Gen Director at Blink Ops, is back for a different marketing message as she discusses hardships, mental pain, and adversity during a lengthly lay-off.  This week on Tea Time with Tech Marketing Leaders the thoughtful Aileen Casmano is back! She was a guest many moons ago where she spilled the tea on the importance of frankly... FUDDING OFF – meaning to stop using Fear, Uncertainty, and Doubt in our marketing messaging. She's back and we're diving into the importance of mental health, framing, and positive self-talk. Did you miss the first time Aileen spilled the tea? Stop by our website to have a listen: https://mkgmarketinginc.com/podcasts/marketing-leaders/cybersecurity-marketers-stop-using-fud/Connect with Aileen on LinkedIn: https://www.linkedin.com/in/aileencasmano/ Check out Blink Ops: https://www.blinkops.com/Learn why MKG Marketing is a great fit for your cybersecurity business: https://mkgmarketinginc.com/case-studies/","thumbnail_url":"https://img.transistorcdn.com/xHp-x0lt8z34PFQFRhU-xfJr1_gU9C3zfQQ_z9C9yIM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kNWVi/MGY2ZTYxZTcwZGQ3/NTA2YTRhNTMwODQ5/NzA3Yi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}