{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The 1% Edge","title":"E86 - The Art of Closing Techniques for Sales Professionals | James Muir","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ceae8c21\"></iframe>","width":"100%","height":180,"duration":2233,"description":"In this episode of the 1% Edge Podcast, host Carlos Nouche speaks with James Muir, founder and CEO of Best Practice International, about effective sales closing techniques. They discuss the surprisingly low close rates in sales, the importance of asking the right questions, and the concept of the 'Perfect Close'—a method that facilitates customer engagement without feeling manipulative. James shares insights on understanding customer concerns, the significance of identifying ideal customers, and the necessity of predictability in sales forecasting. The conversation culminates in James's personal journey and his philosophy of continuous improvement, emphasizing the importance of helping customers achieve their desired outcomes.\nTakeaways\n50 to 90% of sales interactions end with no commitment.\nThe best close is the one that matches the customer's pace.\nThe Perfect Close involves asking two key questions.\nUnderstanding customer concerns is crucial for closing deals.\nSalespeople should be ruthless in identifying ideal customers.\nPredictability in sales forecasting is essential for success.\nContinuous improvement is key to personal and professional growth.\nThe Perfect Close can be applied in various contexts, not just sales.\nFacilitating the buying process helps build trust with customers.\nSuccess is not just about closing deals, but ensuring customer satisfaction.\nConnect with James - https://www.linkedin.com/in/puremuir/\n- Carlos and the 1% Edge Team\nConnect with Carlos Nouche on LinkedIn: https://www.linkedin.com/in/cnouche/\nVisit Carlos Nouche’s website here: https://carlosnouche.com/\nListen to The 1% Edge on these podcast platforms: \nSpotify: https://open.spotify.com/show/5DXOsN1j0AEjNPoJ68Fnq2\nApple Podcasts: https://podcasts.apple.com/us/podcast/the-1-edge/id1814316904\nAmazon Podcasts: https://music.amazon.com/podcasts/19ea92c1-349b-493f-9646-30be896ab263/the-1-edge\n#AI #artificialintelligence #businesstechnology #humanelement #adoption #futureofwork...","thumbnail_url":"https://img.transistorcdn.com/rgoPozmqxOquZFiN7K2reWwvAKCexa9oxlrwdQazAHg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mZWQ4/Y2U4MjVmZWQ3MDJj/MWY2NDQ0MTMxYjdh/MGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}