{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Product Innovation Series with Aram Melkoumov","title":"Create a Product They Can’t Replicate with Product Discovery - Aram Melkoumov & Sergey Ross","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/cf26f3d4\"></iframe>","width":"100%","height":180,"duration":1405,"description":"Product discovery is under-appreciated. The fact is, it can make or break the success of your product. This episode answers the most pressing questions startups and enterprises have about product discovery. Aram and Sergey explore what product discovery is, why you need it, how long the product discovery process takes, and what you should do before thinking of outsourcing your product discovery. ","thumbnail_url":"https://img.transistorcdn.com/0vrU_PtSl5JQoxA300272dsWRQNAZw-nGwkBT02I2XI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIzNTAwLzE2Mjkz/Njg2ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}