{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"How This Brand Crushes YouTube With Edutainment (And Gets Millions Of Views) #440","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/cffb6a1a\"></iframe>","width":"100%","height":180,"duration":383,"description":"Imagine getting millions of views on YouTube. That’s exactly what’s happened for men’s soap company, Dr. Squatch. Their recipe for success? Edutainment. But it turns out you can use that approach on pretty much every platform. So whether you’re into YouTube or not, you should always be thinking about how to educate and entertain your audience at the same time.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}