{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Heads In Beds Show","title":"Beyond E-commerce: How BuildUp Bookings Uses Mailchimp To Drive Direct Bookings","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d1b482b7\"></iframe>","width":"100%","height":180,"duration":2776,"description":"In this episode, Conrad O’Connell sits down with William Howard from Mailchimp to share how vacation rental managers can use email marketing to turn past guests and prospects into future bookings. We talk list building, segmentation, automations, abandoned booking campaigns, win-back strategies, email performance, and a lot MORE!\n\nEnjoy!\n\n⭐️ Links & Show Notes\nConrad O'Connell\nConrad's Book: Mastering Vacation Rental Marketing\nConrad's Course: Mastering Vacation Rental Marketing 101\nWilliam Howard\nMailchimp\nWebinar YouTube Link\n\n🔗 Connect With BuildUp Bookings\nWebsite\nBook A Call With Us\n\n🚀 About BuildUp Bookings\nBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.","thumbnail_url":"https://img.transistorcdn.com/iiTjPGUG-ignka85By8VZeGwPEZ74T_TbAk4o_BX22o/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE5OTgxLzE2MTgz/Mzg3ODgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}