{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Business Reboot | Strategy & Stories for Women Building Their Dream Business","title":"132. Creating a Product That Has Never Existed Before with Scout Brisson, CEO of De Soi","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d1c3d733\"></iframe>","width":"100%","height":180,"duration":2080,"description":"Corry and Melissa chat with Scout Brisson, CEO of De Soi, a fast-growing non-alcoholic beverage company co-founded by Katy Perry and Morgan McLachlan. Scout shares her unlikely journey from studying pre-med at MIT to leading De Soi and touches on leadership, decision-making and productivity, and shares a leadership superpower: the one question you can always ask to reduce decision fatigue.Connect with Scout online:Instagram: scoutbrissonLinkedIn: Scout BrissonLearn more about De Soi:Website: drinkdesoi.comInstagram: drinkdesoiYou can find De Soi drinks at stores like Target, Sprouts, Publix and Total Wine.Schedule a discovery call with us!Join our BUILT workshop series.Visit the Business Reboot websiteWant to have The Business Reboot right in your inbox? Join our community here.The Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.","thumbnail_url":"https://img.transistorcdn.com/RCj0pEKJPwwexpuvAsc8rHvnGbTcDPPzQSi-wWw6hpI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hNmQw/MjdkNGI3ZjBmM2Q5/ZWFhYTg2ZGMyN2Y3/YWU2ZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}