{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 129: Building a Client Pipeline With Communication Rebel Founder Dr. Michelle Mazur","html":"","width":"100%","height":180,"duration":2945,"description":"\nThe Nitty Gritty:\n\n* How Michelle created the “3 Word Rebellion” framework that brings her new client leads\n* Why Michelle uses a free consultation to book new clients\n* The importance of Being Boss’s Chalkboard Method for knowing how many clients she needs at any time\n* How Michelle has optimized her schedule to make 1:1 client coaching more sustainable\n\nIn this episode, I catch up with Dr. Michelle Mazur (episode 53) for another special LIVE episode of the podcast!\nMichelle founded Communication Rebel on the belief that communication changes the world. To do that, Michelle helps business owners, executives, and thought leaders craft their 3 Word Rebellion, their speech, and their positioning and pricing so they can get booked. The speakers she works with have generated incredible results like booking a $10,000 speaking gig, raising 3x the amount of money expected for the launch of a charity, and becoming an international speaker in front of world leaders. She lives in Seattle with her adoring husband, 3 obsessive felines, and a huge collection of Duran Duran memorabilia.\nMichelle made her “lead magnet” and her first offer one and the same\nInstead of spending time creating a piece of lead generation content that was separate from her initial offer, Michelle uses her 3 Word Rebellion framework 2 ways.\nFirst, it’s freely available right here. She acknowledges:\nThere will be a small percentage of people who can do it. They can nail their 3 Word Rebellion on their own; they don’t need any help. And… the majority of people struggle with this because they are so close to their message.\nOnce she’s delivered the framework and given people a chance to give it a try on their own, she shares why it can be so difficult to come up with it on your own. This opens the door to make an invitation to work with her to craft your 3 Word Rebellion.\nMichelle doesn’t take any speech coaching clients that haven’t first completed their 3 Word Rebellion–her seed offer.\nShe’s learning to...","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}