{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Engineering Calmer Agencies & Consulting Firms: Calm is the New KPI","title":"When Your Values & Opportunities Collide with Nancy Jane Smith & Bonnie Gillespie","html":"","width":"100%","height":180,"duration":3994,"description":"I want to talk about when an investment seems like a pretty straightforward payoff—but taking advantage of that opportunity might conflict with your values. How do you balance the financial health of your business against your values? Today, I’m talking with two guests, Nancy Jane Smith and Bonnie Gillespie, about their thought processes behind making some big business decisions. \r\n\r\n- What if the ROI could be great, but it conflicts with your values?\r\n- Why Nancy decided to fully pull her business activities out of Facebook and Instagram—and why they were at odds with her personal values\r\n- What Nancy’s noticed in her business since leaving social media and how she’s grown her email list without the help of Instagram \r\n- How Bonnie uses her Facebook account strictly for business (and how she’s set it up that way)\r\n- The strategy behind Bonnie’s Facebook ads and why she prefers Instagram and Facebook to other social media or professional platforms","thumbnail_url":"https://img.transistorcdn.com/HRs9DZmBS3RQgcFBs6ru_0TP86Ifi_bbNBqTrnI3FJc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kZDVk/NjE1YzQyMDkzZWI5/ZTg4MjdjNzIwODc5/ZTdjZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}