{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Capitalizing Your Life Podcast","title":"From E-Commerce to Expanding Empire: STR Secrets from Jacobo Hernandez","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d3bff4e3\"></iframe>","width":"100%","height":180,"duration":1031,"description":"Episode 49 – Jacobo Hernandez“So, a lot of people usually think a market is good, but then they don't look into that specific market to see what are the listings or the property types that are actually doing well. Because if you go for one- or two-bedroom apartments, it's super saturated. I don't have the exact numbers with me here, but I think the listing distribution that we found around those days was that between like one, two, three-, or four-bedrooms apartments or houses, that was more than 90% of all the listings. When you get above that it was decreasing and decreasing. Six-bedroom properties were 2% of all the listings in South Florida. So, you're finding that market gap, that blue ocean in the market and you're acquiring based on that, right? So that was our investment thesis.” Join me this week as I interview Jacobo Hernandez, founder of FreedomVest. As a serial entrepreneur, Jacobo started his journey while studying business in college. While still in school, he built an e-commerce brand centered on wedding gifts that surpassed seven figures in the first 12 months. Deciding that he wanted to move away from selling products and move into real estate, he sold his e-commerce business and bought his first short-term rental property. Applying all the skills he learned from his e-commerce business; Jacobo has built a short-term rental portfolio surpassing $10 million in assets. Now with FreedomVest Capital, he is empowering others by sharing his secrets on how to invest and diversify income streams through Airbnbs and boutique hotels. Jacobo and I discuss:His experiences running an e-commerce businessHis transition from e-commerce to real estateApplying lessons learned from e-commerce to real estate strategiesUsing data to find the market gapsScaling his short-term rental businessForced appreciation on short-term rental propertiesHis transition to boutique hotelsHis new book – Short-Term Rentals SecretsLinkedIn: @jacobo-hernandez-747299128IG:...","thumbnail_url":"https://img.transistorcdn.com/poMURXA4VnyYzengdntjVD1C6yPBkwnyTw02C7dqJPY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85YzZj/MDk5MDVlOWM0ZGFi/MTJiNzBkODcwMGUx/MTA4My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}