{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The CMO Whisperer","title":"AI Is Scaling Mediocrity - Will Leach","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d3f4350d\"></iframe>","width":"100%","height":180,"duration":1851,"description":"My guest today is Will Leach, founder of Mindstate Group and a leading expert in behavioral science and decision-making. Will previously led PepsiCo's behavioral science lab and has worked with brands including PepsiCo, Disney, Mars, Capital One, and 7-Eleven to better understand why customers choose and how leaders can make smarter decisions. \nHe's also the best-selling author of Marketing to Mindstates, and advises executive teams on behavioral science, AI-powered insights, and growth strategy.","thumbnail_url":"https://img.transistorcdn.com/LJqPH-JE8gadwPckpXI-I4tFxQ4ahKSJhdqv-hfZVqs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83NTFi/ZDVkZTM2MDVjYWI1/ODA0ZTRiYjYzNzU2/NjY1My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}