{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"The Difference Between Busy and Profitable","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d5dd5272\"></iframe>","width":"100%","height":180,"duration":913,"description":"Being busy doesn’t mean you’re successful — it just means you’re tired.In this episode, Jeni shares the hard-earned lessons from years of chasing “busy” and finally learning that true growth comes from understanding profit, not just bookings.She dives into:💐 Why tracking your expenses is a non-negotiable part of being a floral CEO💸 The hidden costs that steal your profit — delivery, teardown, and labor🌿 How underpricing keeps you working harder for less✨ Why smart systems (not spreadsheets) build sustainable successIf you’ve ever finished wedding season exhausted and wondering where the money went, this episode is your wake-up call.🎧 Tune in to The Floral CEO and learn how to stop being busy and start being profitable.","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}