{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"The Road To BFCM 2021 Starts Today. Here’s What You Need To Focus On. #84","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d81e120d\"></iframe>","width":"100%","height":180,"duration":197,"description":"I know. You're barely out of BFCM 2020 and we're already talking about planning for 2021. But the truth is, your success for next November starts now. Because the Black Friday success stories come from brands that spend all year getting ready. So if you want to blow this year's numbers out of the water, here's what you need to focus on in the coming months.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}