{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Kan Talk Kulture with Kylie Anne Neal","title":"EP35: Why the Right People Change Everything in Business with Jade Howcroft","html":"","width":"100%","height":180,"duration":4039,"description":"Building a business can feel incredibly lonely, particularly when the decisions get bigger and there’s no obvious person to talk them through with.\nIn this episode of Kan Talk Kulture, Kylie Anne Neal sits down with Jade Howcroft, Co-Founder and CRO of Mastr, to explore why the people you surround yourself with can have such a powerful impact on both your business and your life.\nJade shares her journey from building Synergy Boards on the Gold Coast to entering a new chapter through acquisition and partnership. She opens up about starting the business while raising a young daughter, learning what scale actually meant to her, trusting her intuition and recognising that growth didn’t have to mean building a bigger version of a business she no longer enjoyed.\nThe conversation also explores the difference between networking and genuine business advisory, why vulnerability and trust matter around the boardroom table, and why the right people will challenge what you think rather than simply tell you what you want to hear.\nJade also shares what she learned when choosing a business partner, including why due diligence needs to go well beyond the numbers and why shared values, trust and understanding how someone operates as a human being matter just as much as the commercial opportunity.\nIn this episode:\n• Why running a business can become incredibly isolating\n • The difference between networking and genuine advisory\n • Why vulnerability creates better business conversations\n • How Jade built Synergy Boards around trust and authenticity\n • Why knowing exactly who your customer is matters\n • Learning to trust your intuition in business\n • Moving from solo founder to acquisition and partnership\n • Why scaling should support the life and business you actually want\n • Finding people whose strengths complement your own\n • Why business partnership due diligence goes far beyond the P&L\n • Creating environments where founders can be challenged without ego\nAbout Jade Howcroft\nJade...","thumbnail_url":"https://img.transistorcdn.com/o13RbB9gRl2fQjvqXb9smOO7QPo5IBbdNtyo9Py3XgI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hZjU5/NzAwM2YyNjkyMWNk/ZTMzZGMzMWM0ODI2/ODQzMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}