{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Talk Commerce","title":"The Top 3 Strategies to Skyrocket Your Marketplace Sales, with Channel Engine's Jordi Vermeer","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/d897e390\"></iframe>","width":"100%","height":180,"duration":1794,"description":"Summary\n\nJordi Vermeer, Vice President of Revenue for North America at Channel Engine, discusses the role of Channel Engine in helping brands and resellers list, optimize, and manage their marketplace sales. He explains how Channel Engine integrates with platforms like Amazon and offers automation and tools to streamline the process. Vermeer also discusses the trend of hybrid selling, where brands sell on both Amazon's 1P and 3P models. He highlights the importance of strategy in choosing the right marketplaces to sell on and the benefits of Channel Engine's automation and support. Vermeer also touches on the rise of social commerce and the opportunities for cross-border selling.\nKeywords\n\nChannel Engine, marketplace sales, optimization, automation, hybrid selling, social commerce, cross-border selling\nTakeaways\n\nChannel Engine helps brands and resellers list, optimize, and manage their marketplace sales.\nThe platform integrates with marketplaces like Amazon and offers automation and tools to streamline the process.\nHybrid selling, where brands sell on both Amazon's 1P and 3P models, is a growing trend.\nChoosing the right marketplaces and developing a strategy is crucial for success in multi-channel selling.\nSocial commerce platforms, like TikTok and Meta, are becoming marketplaces themselves.\nCross-border selling can be facilitated through Channel Engine, with opportunities in Canada and Mexico.\n\nSound Bites\n\n\"We focus predominantly on third party marketplaces to help brands and resellers list, optimize, and manage their marketplace sales.\"\n\"Hybrid selling is the combination of selling on Amazon's 1P and 3P models, which is a growing trend.\"\n\"Choosing the right marketplaces and developing a strategy is crucial for success in multi-channel selling.\"\nChapters\n\n00:00\nIntroduction and Background\n06:14\nOverview of Channel Engine\n07:34\nHow Channel Engine Helps Merchants Expand\n09:00\nChannel Engine's Interaction with Amazon\n10:20\nHybrid Selling and the Benefits\n12:42...","thumbnail_url":"https://img.transistorcdn.com/Iwo9itiv1VVvX4mxHpDFF3LqetNORMJCPIcKVtkYuNY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ4MTQzLzE3MDM3/NzA2NjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}