{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Talk Commerce","title":"The Top 3 Strategies to Skyrocket Your Marketplace Sales, with Channel Engine's Jordi Vermeer","html":"","width":"100%","height":180,"duration":1794,"description":"SummaryJordi Vermeer, Vice President of Revenue for North America at Channel Engine, discusses the role of Channel Engine in helping brands and resellers list, optimize, and manage their marketplace sales. He explains how Channel Engine integrates with platforms like Amazon and offers automation and tools to streamline the process. Vermeer also discusses the trend of hybrid selling, where brands sell on both Amazon's 1P and 3P models. He highlights the importance of strategy in choosing the right marketplaces to sell on and the benefits of Channel Engine's automation and support. Vermeer also touches on the rise of social commerce and the opportunities for cross-border selling.KeywordsChannel Engine, marketplace sales, optimization, automation, hybrid selling, social commerce, cross-border sellingTakeawaysChannel Engine helps brands and resellers list, optimize, and manage their marketplace sales.The platform integrates with marketplaces like Amazon and offers automation and tools to streamline the process.Hybrid selling, where brands sell on both Amazon's 1P and 3P models, is a growing trend.Choosing the right marketplaces and developing a strategy is crucial for success in multi-channel selling.Social commerce platforms, like TikTok and Meta, are becoming marketplaces themselves.Cross-border selling can be facilitated through Channel Engine, with opportunities in Canada and Mexico.Sound Bites\"We focus predominantly on third party marketplaces to help brands and resellers list, optimize, and manage their marketplace sales.\"\"Hybrid selling is the combination of selling on Amazon's 1P and 3P models, which is a growing trend.\"\"Choosing the right marketplaces and developing a strategy is crucial for success in multi-channel selling.\"Chapters00:00Introduction and Background06:14Overview of Channel Engine07:34How Channel Engine Helps Merchants Expand09:00Channel Engine's Interaction with Amazon10:20Hybrid Selling and the Benefits12:42Differentiating Factors of Channel...","thumbnail_url":"https://img.transistorcdn.com/Iwo9itiv1VVvX4mxHpDFF3LqetNORMJCPIcKVtkYuNY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ4MTQzLzE3MDM3/NzA2NjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}