{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"Cracking the AI Power Problem: Vertical Power, Industry Alliances & Game-Changing Strategies","html":"","width":"100%","height":180,"duration":2813,"description":"Dive into hot AI and data center trends as we unpack vertical power, industry alliances, and smart go-to-market strategies for tech and service businesses. Learn to bridge gaps, power up partnerships, and outpace market inertia with actionable real-world insights and masterclass storytelling!\nHere are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency Podcast.\nVertical power cuts data center energy loss by up to 90%Alliances with chip giants Nvidia and AMD fuel industry momentumProductize and test strategies, even in tough, slow-moving marketsExtend LTV by resetting value for customers over decades, not yearsCross-selling and adjacent market thinking win in both product and service sectors\nResources:AmberSemiDevNoodle\nConnect with Rob Halligan:LinkedIn\nConnect with our hosts:\nAlex Garashchenko - LinkedInBrian Mattocks - LinkedIn\nQuotables:09:05 - In the future, all data centers and AI chips will be underpowered based on current structure. Now change the architecture, free up energy, have a 90 - 85% law reduction in losses. That's a game changer. So now at this show, it was, vertical power is a must have to power next generation AI chips. So that's where we start to get traction.25:37 - I believe that every commerce event, when you have such a thing as a service subscription, every commerce event, event after acquisition, resets the clock for when they get, is this valuable or not? So I believe in a lifetime customer life cycle approach and creating a product mix of services and products that can service people in a lifecycle.50:22 - It's thinking through the adjacent needs that anybody has then figuring out an offering for that. So it's stupid. Do you guys have kids? If you give a mouse a cookie, it's gonna want a glass of milk. So, and then if it wants a glass of milk, it's gonna wanna brush its teeth and then it's gonna want it, then it's gonna want it, then it's gonna want it. It's just like that if you give a homeowner a new...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}