{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Visibility Podcast","title":"So You Want to Use Your Name as Your Domain - Make Sure You do This for SEO Domination","html":"","width":"100%","height":180,"duration":638,"description":"This episode comes from a listener who wants to start a second business as well as my personal experience. Here's the conundrum: Should you use your current URL and have a separate landing page for the second business?  Or should you or have a second URL?  And if you have that second URL, can it be your name?  There's a lot there.  And the answer might seem obvious to you, especially if you've been listening. Our URL is the start of our great SEO.  But we need to make sure the URL is connected properly to all the places so your SEO foundations are in place. In this episode, I'll share my rookie mistake when starting my second business and provide actionable tips to help you avoid the same error. We'll dive into:- Ensuring NAP Consistency: Keeping your business name, address, and phone number uniform across all listings.- Optimizing Your Business Description: Using relevant keywords naturally in your business description.- Using Google My Business Tools: Utilizing features like the Q&A section, messaging, and booking buttons for enhanced engagement.Join me as we explore these crucial steps to ensure your second business starts on the right foot, with an SEO-friendly foundation that connects seamlessly across all platforms. Tune in to learn how to make your URL work for you and set your new venture up for success!Love today’s podcast? 🙌Take a screenshot and share it to your IG stories. Tag me @brickandmortarvisibility Leave us a rating and review on Apple Podcast!Also, if you haven’t done so already, follow the podcast. Your GO TO LINK for ALL things Melissa Rose related: Google Workshop, Visibility Workshop, Hire Me, Newsletter, One on One Coaching, Healthy in the Valley and my list of must reads!Want FREE Money? I'm a huge fan of \"Profit First\" and use Acorns to save.  Grab my link to start your profit first account and get some free money to boot! Our Sponsor Nutritionist Lisa HoltanIn 2009 Melissa Rose started her business, The Dancing House  in the basement of...","thumbnail_url":"https://img.transistorcdn.com/uWDx2ekKgkEw3Mlfoj_Y-y_HX_mZX3xtwFLINp7dUl4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jNzk5/NTVmZGZhN2RmZWI5/NWFlMmEyNmI3ZjM1/ZjA0OC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}