{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Some Good Content","title":"3 Good Content Plays with Zapier's Steph Donily","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/da1bc7eb\"></iframe>","width":"100%","height":180,"duration":1306,"description":"Today, I'm joined by Steph Donily, Head of Content and Communications at Zapier, as we dive into the details behind Zapier's overall content strategy as well as a recent shift they've made that's helped to improve product signups from the Zapier Blog by ~400% over the last 12 months. (Whoa....)","thumbnail_url":"https://img.transistorcdn.com/J8l5SoHpR-l4Yw2ql0co1ginXhXC8Fgf8AU1AuS-Aqw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI5Mjk4LzE2NDgw/NTkzMTEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}