{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Visibility Podcast","title":"The #1 SEO Mistake I See in Website & Social Media Audits","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/da5f069b\"></iframe>","width":"100%","height":180,"duration":947,"description":"In today’s episode of Brick and Mortar Visibility, I’m pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.\nHere’s the truth:\n Most business owners aren’t struggling with SEO because they’re doing nothing…\n They’re struggling because their website and social media platforms aren’t connected clearly or strategically, and it’s silently hurting their visibility.\nIn this episode, I walk you through:\nWhy your homepage needs to do more than look cute\nWhat actually belongs above the fold for SEO and conversions\nHow to structure your homepage so Google and humans understand what you do\nThe hidden SEO mistake happening in most website menus\nWhy being “creative” with page names can cost you traffic\nI also reference a powerful concept from my mentor Donald Miller:\n“Cute is not kind.”\nAnd I explain exactly how that showed up in this audit — and how we fixed it.\nIf you’ve ever wondered:\n“Is my website actually helping my SEO?”\n“Is my social media hurting or helping my Google visibility?”\n“Do people immediately understand what I offer?”\nThis episode is for you.\n🎯 Want my eyes on your website + favorite social platform?\nYou can grab a full Social Media + Website Audit for just $39 and get clear, actionable feedback you can actually use.\nEnjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!\n\nLove today’s podcast? 🙌\nTake a screenshot and share it to your IG stories. Tag me @brickandmortarvisibility \nLeave us a rating and review on Apple Podcast!\nAlso, if you haven’t done so already, follow the podcast. \nIn 2009, Melissa Rose started her business, The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing.  With passion, resilience, and tenacity, she created a...","thumbnail_url":"https://img.transistorcdn.com/3kS_QPnQg9J3GHriEhLsVpJvK8CXKkqRK60JvY-x4cM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xZGFh/ZjczNTI5YzUzYTkz/Mzg4MzJkY2UzOGI5/ZWE5Yy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}