{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Live Better. Sell Better.","title":"Bringing the heart and soul back to sales and marketing with Scott Barker","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/db62ebe8\"></iframe>","width":"100%","height":180,"duration":2780,"description":"Guest: Scott Barker\nLI: https://www.linkedin.com/in/ssbarker/\n\nTopic: Marketing and Selling with Soul\n\nQuick Intro: I’m pumped to have a good friend of mine on the show today, a marketing and community savant may say.  Scott Barker. Why I’m so pumped is because Scott has a very unique way of approaching sales, marketing, and life. He was a crucial part of Sales Hacker being acquired by Outreach, and now has helped Outreach be far and away the top marketed Sales Engagement platform out there. But in addition to that, he also runs Sales Hacker, the absolute best content source for sales reps and leaders to go and learn on a daily basis. Scott and I have had many good conversations about life, sales, and the future, and we’re going to dive into today!\n\n\nShort and Sweet/Set the stage \n\nWhy have sales and marketing seem to have lost their soul? It all just feels/looks the same\n\nCore Questions\n\nWhat should more teams and reps being doing that they aren’t right now\nWhat are the unnoticed trends you’re seeing in the industry?\nWhat are the trends you think people are getting wrong/misreading/understanding?\nWhere do YOU think sales and marketing goes in the next 2-3 years\nYou get to interview a ton of people, what have been some of the best tips you’ve heard on sales, enablement,  and marketing from all your webinars and interviews. \nLets talk life for a bit - Why is ‘getting away’ so important to success?\n\n\n\nThe Tactical Tips: The Big 3.","thumbnail_url":"https://img.transistorcdn.com/McsxluMrH9m8Xm5x2s9lqkXDs1cAffXG0MtTw6h4N3A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MzVm/MDZlNTNkOGQzZWI0/NmE3NTdlOGM3MTZj/YjUyMC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}