{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"Growing a Digital-First Marketing Operations Agency and Building the Right Team","html":"","width":"100%","height":180,"duration":1895,"description":"In this episode, Stacy Cretu, founder and CEO of Uncommon Marketing Works discusses the challenges of marketing in a constantly changing industry, the importance of client relations, hiring the right team, and the impact of failures in the entrepreneurial world. Stacy also shares her insights on the growth of her digital-first marketing operations agency, building a team of women, and the benefits of focusing on having fun while learning in any job, including marketing.\n\nStaci Cretu, the Marketing Maestro, brings two decades of experience in enchanting audiences and transforming brands. With expertise spanning diverse industries, she has orchestrated captivating campaigns that generate results while keeping the world smiling. Staci's leadership and strategic marketing initiatives have driven significant revenue growth, fostered successful partnerships, and empowered businesses to thrive with next gen marketing strategies. Here are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency:\n\nThe agency helps B2B clients navigate the world of marketing and drive growth opportunities\nThe marketing industry changes constantly, especially during Covid-19, and creativity is essential to success\nTo ensure the right fit for hires, Uncommon Marketing Works asks content writers and paid media specialists to complete writing tasks and analyze client accounts, respectively, before hiring.\nFailure is inevitable in the entrepreneurial world, and it is crucial to embrace and learn from it to succeed.\nShort and engaging training sessions are more effective for retaining information.\nIncorporating humor and fun in marketing campaigns can make them more memorable and effective.\n\nResources:\nUncommon Marketing Works\nThe She Speaks Podcast\nDevNoodle\n\nConnecting with Stacy Cretu:\nLinkedIn\n\nConnecting with Josh Hoffman:\n LinkedIn\n\nQuotables:\n02:29 - But marketing definitely can change on a dime, and I really equated it to the constant change in the industry, in...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}