{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"Growing a Digital-First Marketing Operations Agency and Building the Right Team","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/dcf4085a\"></iframe>","width":"100%","height":180,"duration":1895,"description":"In this episode, Stacy Cretu, founder and CEO of Uncommon Marketing Works discusses the challenges of marketing in a constantly changing industry, the importance of client relations, hiring the right team, and the impact of failures in the entrepreneurial world. Stacy also shares her insights on the growth of her digital-first marketing operations agency, building a team of women, and the benefits of focusing on having fun while learning in any job, including marketing.Staci Cretu, the Marketing Maestro, brings two decades of experience in enchanting audiences and transforming brands. With expertise spanning diverse industries, she has orchestrated captivating campaigns that generate results while keeping the world smiling. Staci's leadership and strategic marketing initiatives have driven significant revenue growth, fostered successful partnerships, and empowered businesses to thrive with next gen marketing strategies. Here are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency:The agency helps B2B clients navigate the world of marketing and drive growth opportunitiesThe marketing industry changes constantly, especially during Covid-19, and creativity is essential to successTo ensure the right fit for hires, Uncommon Marketing Works asks content writers and paid media specialists to complete writing tasks and analyze client accounts, respectively, before hiring.Failure is inevitable in the entrepreneurial world, and it is crucial to embrace and learn from it to succeed.Short and engaging training sessions are more effective for retaining information.Incorporating humor and fun in marketing campaigns can make them more memorable and effective.Resources:Uncommon Marketing WorksThe She Speaks PodcastDevNoodleConnecting with Stacy Cretu:LinkedInConnecting with Josh Hoffman: LinkedInQuotables:02:29 - But marketing definitely can change on a dime, and I really equated it to the constant change in the industry, in the practice of marketing...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}