{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"A Podcast for Coaches","title":"Gardening: a different perspective on marketing and sales in your one-on-one coaching business.","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ddd74efe\"></iframe>","width":"100%","height":180,"duration":3585,"description":"Self-helpers and internet marketers refer to use gold mining as their favorite metaphor for the pursuit of success. I think it's the wrong paradigm for a person who's pursuing a relationship-driven one-on-one coaching business. I think gardening is a much more useful framework for our business, and this episode explains why.","thumbnail_url":"https://img.transistorcdn.com/uMhuboTSqHO9zs3o01mFFrLiVwWPVwPi7JZGepylaJg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM1MTUzLzE3MDY3/NjU1NTQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}