{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Whitespark Local Update","title":"How To Optimize Google's Local AI, LSAs For Restaurants, Schema! | E29 The Whitespark Local Update","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/de89735a\"></iframe>","width":"100%","height":180,"duration":1318,"description":"On this episode of the Whitespark Local Update, Claire Carlile and Darren Shaw bring you a fresh roundup of last week’s most important local SEO updates. They cover:📝 Google Ask Maps is moving from listings to recommendations (Rich Sanger)📝 ‘Restaurants’ and ‘coffee and dessert’ now have local service ads (Eric Levine)📝 Schema Markup for Internal Knowledge Graphs to Support Topic Entity Strategy in AI Search (Aimee Jurenka)📝 Google Maps Blocked 292 Million Reviews & Removed 13 Million Fake Profiles (Search Engine Roundtable, Barry Schwartz)📝 The ghost citation problem (Kevin Indig via his newsletter Growth Memo)📝Commodity and Non-Commodity Content (Mark Williams-Cook)📝 Most SEOs Are Preparing for Yesterday's Internet (Ross Simmonds)","thumbnail_url":"https://img.transistorcdn.com/mAqjtfoqdTRK3C6rpFPBwUThbpMKrLEzQ_pXoPCcUWI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lMTNk/YjlmNjIyMjUyNzE5/ZTRiZWI0MGRiOWJi/YjYxNC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}