{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The New CCO","title":"From Efficiency to Impact: How GenAI is Transforming Communications Strategy","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/df77338b\"></iframe>","width":"100%","height":180,"duration":2099,"description":"Generative AI is evolving from a simple productivity booster to a strategic game-changer in communications. At the Page Up Annual Conference in October, member Ethan McCarty moderated a dynamic panel featuring Joao Belo of Takeda Pharmaceuticals, April Yue of Boston University, and Dan Gaynor of Signal AI. Together, they explored how to leverage AI to elevate communications as a strategic function, while addressing the psychological and cultural barriers to adoption. ","thumbnail_url":"https://img.transistorcdn.com/eAOp2tbCy9P0lsCHBgZfAgrmSVGKeqcFclinOy3xkIQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MjIz/N2YyNzIxZGUyMDI4/YmEyNjE3NTBjODI5/NWFlYy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}