{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 133: Building A Business In The Feminine Economy With Sister Founder & Director Jennifer Armbrust","html":"","width":"100%","height":180,"duration":2612,"description":"\nThe Nitty Gritty\n\n* How Jennifer’s creative entrepreneurial journey influenced the creation of Sister and Feminine Business School\n* What led Jennifer to transition from solopreneurship to a brand that’s bigger than her — and how collaboration sets the foundation for Sister\n* The practical and foundational values of creating and formulating a feminist business\n* Why you should see your business as a partnership and some of the tools Jennifer uses to connect students with their business’ “spirit”\n\nDo you think there’s a better way to approach your work than just hustling hard? Jennifer Armbrust, founder of Sister and Feminist Business School, would argue there’s a more feminine way to build and grow your business.\nIn this episode of What Works, Jennifer walks us through what a feminine economy looks like, how to use those values to guide your business decisions, and tools for working on your business in a holistic, healthy way for work/life balance.\nJennifer also discusses her experience with growing from a solopreneur mindset to a leadership one… and the struggles she faced on that journey.\nWe release new episodes of What Works every week. Subscribe on iTunes so you never miss an episode.\nWhat is a feminine economy?\n“If capitalism is an economy that values masculine traits, what could another economy look like? That’s where we get the feminine economy. It’s almost a backward question. Instead of saying what economy would we need for feminine values, I’m saying: what if we start valuing feminine principles? Will that shift the economy?” — Jennifer Armbrust\nCapitalism currently operates according to masculine traits of the ego, Jennifer says. For example, worker value comes from productivity, poverty is vilified, nature is dominated, and systemic racism and sexism are commonplace.\nYou can find the graphics mentioned in the podcast here.\nSo what would the world look like if we included resourcefulness, mindfulness and gratitude, integrity, and honesty in the very...","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}