{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Live Better. Sell Better.","title":"Practice Coaching Sets the Tone for Better Sales Conversations with Jordana Zeldin","html":"","width":"100%","height":180,"duration":2469,"description":"This episode of the Live Better Seller Better Podcast features Jordana Zeldin, Founder of Spriing Training and Co-Founder of The Practice Lab. Practicing the skills needed for sales is fundamental for your success. \n\nThere are astronomical expectations from sales people, and when you don't practice in a safe environment where it's okay to fail, growth stagnates and results falter.\n\nJordana shares where practice can be inserted in sales processes. From mock sessions to involving managers to implementing practice during hiring, every step of the sales journey offers a chance to teach and learn and ultimately become the most effective seller you can be.\n \nSHOW NOTES\n\nHIGHLIGHTS\n\nCoaching with a capital C vs practice coaching\nPractice exercises for listening and setting the tone of sales conversations\nStart the practice during the hiring process\nManagers should practice along with their team\n\nQUOTES\n\nJordana: \"When I think about Coaching with a capital C, I really think about traditional inquiry and question-based coaching, where you as the coach acknowledge that you don't have the answer, that the person that you're coaching probably does, and that you're asking really thoughtful and powerful and pointed questions to help lead them to an answer that they will arrive at.\"\n\nJordana: \"Practice coaching is where the destination is known, where you do a quick explanation. I have a framework actually that I teach managers. You do a quick explanation of what it is, but the magic comes in your ability to demonstrate and show them what great looks like.\"\n\nJordana: \"The most powerful practice happens just at the edge of our current abilities, where it's awkward, where we're stumbling, when it doesn't feel smooth.\"\n\nYou can find out more about Jordana in the links below:\n\nLinkedIn: https://www.linkedin.com/in/jordanazeldin/\nWebsite (Spriing Training): https://www.spriingtraining.com/\nWebsite (The Practice Lab): https://www.thepracticelab.co/","thumbnail_url":"https://img.transistorcdn.com/McsxluMrH9m8Xm5x2s9lqkXDs1cAffXG0MtTw6h4N3A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MzVm/MDZlNTNkOGQzZWI0/NmE3NTdlOGM3MTZj/YjUyMC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}