{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Energy 101: We Ask The Dumb Questions So You Don't Have To","title":"The Most Important Chemical You've Never Thought About","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/e3360470\"></iframe>","width":"100%","height":180,"duration":2299,"description":"Chlorine is in your pipes, your microchips, your drinking water and somehow nobody talks about it. Roxanna Delima, Co-founder and CBO at Rushnu, breaks down why this overlooked chemical is critical to US manufacturing and how her team is flipping the script on a 100 year old industry by using heat instead of electricity and turning waste carbon into actual product. No government subsidy dependence, no gigaton fantasies, just hard tech with a real business model.\nClick here to watch a video of this episode.\n0:00 Intro and background on Roxanna\n2:05 What is Rushnu and the chlorine industry\n4:22 The product and why chlorine matters\n6:36 How traditional chlor alkali works and its problems\n8:01 Rushnu's thermochemical approach\n9:30 How costs are cut by 60%\n11:32 Pilot site at Silicon Valley Clean Water\n14:06 Texas connections and TotalEnergies partnership\n15:58 Carbon capture without the gigaton hype\n19:26 Why VC funding models are broken for hard tech\n21:09 Carbon capture as a polarizing topic\n24:50 Building a profitable business from the start\n27:17 Startup advantages over big industry\n29:01 Inside the Chlorine Institute conference\n31:08 Chlorine safety and the Ohio train derailment\n32:10 Energy transition and realism\n34:31 The 60 second chlorine elevator pitch\n36:13 AI in the chlorine industry\n36:45 What the future looks like for Rushnu\nhttps://twitter.com/collide_aihttps://www.tiktok.com/@collide.iohttps://www.facebook.com/collide.iohttps://www.instagram.com/collide.iohttps://www.youtube.com/@collide_iohttps://bsky.app/profile/collide-ai.bsky.socialhttps://www.linkedin.com/company/collideai","thumbnail_url":"https://img.transistorcdn.com/8F_7R-SE-nw_rUP_p1-vdDVWboJt_kcEhdbgrgTEL7E/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jYjY2/Yjk4MWJiZWFlYmVl/ZGIxYjkxYTdiYTdi/ZGUwMy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}