{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"HOLDco","title":"What Is Your Business Really Worth? A Middle Market Valuation Primer","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/e3c46ce7\"></iframe>","width":"100%","height":180,"duration":421,"description":"Most business owners have a number in their head — but is it grounded in reality? This episode breaks down how middle market valuations are actually built, what drives multiples up or down, and how preparation can mean millions of dollars at closing.","thumbnail_url":"https://img.transistorcdn.com/RJDGimILt7OboM9rk-iTrx7MSJcajG2Pa1ouGSk6J7U/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mODUw/MmUwZDY3M2YyNDlj/YjlmMTlhMmZjZGNi/Nzg4MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}